As reported by DtL, Rafael Nadal is involved in a promotion campaign, costing some cool nine million euros, designed to bring tourism to the Balearic Islands (with the four largest islands being Mallorca, Menorca, Ibiza, and Formentera).
Nadal who is a Mallorcan, has recently reached an agreement with the Balearic Island Institute for Tourism (IBATUR) on a contract that will stretch over a three year period.
Earlier this month. Nadal was joined by the Regional Minister for Tourism, Miquel Nadal and Mateu Cañellas, the Minister for Sports at the signing of the agreement.
The Tourism Minister said that the best tennis player in the world will be promoting the best holiday destination in Europe.
This advertisement here was filmed at a studio on the Son Castello Industrial Estate.
Nadal made a statement saying that he was pleased with the agreement reached with IBATUR and said that it was important to him personally to be asked to represent the island and tourism in the region, adding that to present his homeland is one of his finest experiences ever.